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defrogAs a journalist, I get press releases.
Sometimes they're from the Lingerie Football League.
Which is nice, cos they send pictures and stuff.
The “news” is that the LFL is now available on KIX, a local/regional “action channel”, under an exclusive licensing deal. But it also highlights the fact that the LFL has now apparently become an international success, with a Canadian version launching this year, and an Australian league coming next year, and European version 2015.
Because few things have international appeal like women playing full-contact football in their underwear.
This is the best part of the press release:
So basically they’re claiming LFL is more popular than the WWF was before it went huge in the mid 80s.
Perspective!
Still, that’s not bad for a cheesy idea that started as a Super Bowl halftime joke, has struggled to find enough cities willing to host a franchise team, and basically serves as a cultural signpost that football is such a guy-oriented sport that fans will only watch women play it if they’re half naked.
Offsides,
This is dF
Sometimes they're from the Lingerie Football League.
Which is nice, cos they send pictures and stuff.
The “news” is that the LFL is now available on KIX, a local/regional “action channel”, under an exclusive licensing deal. But it also highlights the fact that the LFL has now apparently become an international success, with a Canadian version launching this year, and an Australian league coming next year, and European version 2015.
Because few things have international appeal like women playing full-contact football in their underwear.
This is the best part of the press release:
To place the early success' of the LFL into perspective, in comparison to now billion dollar popular sports franchises such as the Ultimate Fighting Championship (UFC) or World Wrestling Entertainment (WWE) through their first three seasons of operation, the LFL has achieved far more national television viewership, attendance and growth through the same initial period of time.
So basically they’re claiming LFL is more popular than the WWF was before it went huge in the mid 80s.
Perspective!
Still, that’s not bad for a cheesy idea that started as a Super Bowl halftime joke, has struggled to find enough cities willing to host a franchise team, and basically serves as a cultural signpost that football is such a guy-oriented sport that fans will only watch women play it if they’re half naked.
Offsides,
This is dF
